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Principles

What we believe about building technology, ownership, and human agency.

Right to Repair

People should be able to fix what they own

We support the right to diagnose, repair, and maintain devices and systems without artificial restrictions. Repairability is a foundation of sustainability, resilience, and independence.

Right to Modify

Software should be adaptable to real needs

We believe in the freedom to customize and extend tools, workflows, and interfaces. The best systems invite experimentation and enable users to build on top of them.

User Agency

Humans should stay in control

We build for clarity and control: transparent defaults, meaningful settings, and predictable behavior. AI should amplify human intent, not override it.

Privacy & Security by Design

Trust is earned through restraint

We minimize data collection, secure what we do collect, and aim to make our data handling understandable. Strong security is not a feature marketing checkbox; it's a baseline.

How this shows up in our product

These principles influence how we design features, policies, and integrations. When there's a tradeoff, we generally bias toward user control, portability, and clear boundaries.

  • We aim for interoperable systems with clear APIs and predictable behavior.
  • We prefer reversible actions, exportable data, and minimal lock-in.
  • We work to keep settings and limitations explicit, so you know what's happening and why.

Working with creators and communities

We want to build a platform that respects creators, communities, and the public. That means attribution, fair collaboration, and building feedback loops into the product.

We care about consent and clarity around how content is used, connected, and shared.

We aim to create value for everyone in the loop: users, creators, and the broader ecosystem.

Principles | zTiles